Now, over 85 years later, we ship lip care products to over 60 countries worldwide! Our products range from medicated to natural and everything in between. As a small, family brand, we care deeply about our customers and are committed to helping you look and feel your very best!
Alfred Woelbing started making Carmex® by hand, pouring the medicated lip balm into the now-classic jars in his kitchen in an attempt to remedy his cold sores. He sold it the old fashioned way, visiting pharmacies one by one.
The operation grows, as Alfred sold Carmex® Classic Lip Balm from the trunk of his car. Only World War II can slow the sales, with the Army buying up lanolin — a key ingredient in Carmex® — to grease equipment and prevent rust.
Production grows with positive word of mouth, and Carmex® becomes too big for Alfred’s kitchen. In 1957, Carmex® moves to Wauwatosa, WI, a suburb of West Milwaukee.
Alfred continues to drive from pharmacy to pharmacy leaving product samples and pre-paid order postcards.
This is the last decade of hand pouring Carmex®. With production steadily increasing, Carma Labs outgrows its Wauwatosa facility and moves to its present factory location in Franklin (another Milwaukee suburb) where mechanical pouring is introduced.
Carmex® launches a squeezable tube, marking the company’s first significant packaging change.
A banner decade for Carmex®! Since 1999 pharmacists have ranked Carmex® the No. 1 recommended over-the-counter lip balm brand year after year, according to a survey done by Pharmacy Times magazine. Our Click Stick applicator with SPF 15 was also launched!
Business is booming and Carmex® is available in all 50 states! Cherry and Strawberry lip balm flavors are introduced and a 2008 appearance on Oprah spreads the news that Carmex® has sold more than one billion jars!
Two new lip balm product lines were introduced: Carmex® Comfort Care and Carmex® Daily Care! Carmex® Cold Sore Treatment was also launched.
Carmex® Daily Care Minis were launched and brought BIG FLAVORS and BIG FUN to the product lineup!
Sign up to be in the coolest club there is! Your lips will thank you.
Carmex products are designed to soothe and soften lips to provide comfort and confidence. When you feel comfortable, you can be the real you!
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